Certified Business Analysis Professional (CBAP) Practice Test 2025 – All-in-One Study Resource to Ace Your CBAP Exam!

The approach of benchmarking is utilized when a business analyst evaluates competitors to identify solutions for increasing revenue. Benchmarking involves comparing an organization's practices, processes, and performance metrics with those of leading competitors or industry standards. By analyzing successful strategies deployed by others in the market, the business analyst can identify gaps in their own organization's approach and draw insights into effective revenue-generating methods.

This comparative analysis provides a framework for understanding best practices and can inspire innovative solutions tailored to the specific context of the organization. Benchmarking not only helps in recognizing opportunities for improvement but also reinforces the importance of understanding market dynamics and competitive positioning.

The other approaches do not fit this scenario as effectively. Focus groups are primarily used for gathering qualitative feedback from participants to inform product or service development, rather than directly comparing against competitors. Functional decomposition is a technique used to break down complex processes into smaller, manageable parts, which is not directly related to analyzing competitors' strategies. Business rules analysis focuses on examining and defining the rules that govern business processes, which again does not specifically address evaluating competitors for revenue increases.